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Tile adhesive, grout, spacers and finishing trims arranged on a workbench

Collection 04

Allied Products

Adhesives, grouts, trims, spacers and waterproofing. The parts nobody photographs and everybody regrets skimping on — because a premium tile fails on a cheap bed.

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    Buying guide

    Getting the substrate right

    Most tile failures are not tile failures. They are adhesive, grout or preparation failures. Four things to get right.

    1. 1. Stop using site-mixed cement mortar for vitrified tiles

      Vitrified tiles absorb almost no water, so they cannot form a bond with traditional cement-sand mortar the way a porous ceramic tile does. That is why vitrified floors laid on mortar develop hollow spots and lift within a few years. Use a polymer-modified tile adhesive rated for the tile type — it bonds chemically rather than relying on absorption.

    2. 2. Match the adhesive class to the tile and location

      C1 adhesives are standard-set and suitable for interior ceramic wall and small floor tiles. C2 adhesives are high-bond and are what vitrified, large-format and exterior tiles require. The T suffix means slip-resistant, useful on walls; the S1 suffix means the adhesive stays flexible, which matters over concrete slabs, on cladding and in wet areas.

    3. 3. Choose grout by exposure, not by price

      Cementitious grout is economical and fine for dry interior walls and low-traffic floors, but it is porous and stains. Epoxy grout is non-porous, chemical- and stain-resistant and does not discolour — it is the right choice for kitchen counters, bathroom floors, swimming pools and anywhere hygiene matters. It costs more and needs skilled application, and it is worth both.

    4. 4. Finish the edges properly

      PVC, aluminium and stainless trims protect exposed tile edges at corners, steps and terminations, and they are what makes a job read as professional rather than improvised. Match the trim depth to your tile thickness, and use consistent spacers — 2 mm for rectified large-format, 3 mm for standard floors, 1.5–2 mm for walls — so the grout lines stay dead straight.

    Compare

    Cement mortar vs C1 adhesive vs C2 adhesive

    What actually holds your tile to the floor, and what each option can carry.

    Cement mortar vs C1 adhesive vs C2 adhesive
    SpecificationSite-mixed cement mortarC1 adhesiveC2 adhesive
    Bond strengthMechanical only≥ 0.5 N/mm²≥ 1.0 N/mm²
    Suitable for vitrified tilesNoSmall formats onlyYes — including large format
    Bed thickness20–40 mm3–6 mm3–12 mm
    Exterior / wet areasNoLimitedYes
    Coverage per 20 kgAbout 45–55 sq ftAbout 40–50 sq ft
    Relative cost₹₹₹₹₹

    Classes follow IS 15477 / EN 12004. Coverage is at a 4 mm notched-trowel bed and varies with substrate flatness.

    Step 1 of 3

    Which space are you designing?

    Allied Products — frequently asked questions

    Straight answers to what buyers ask us most about allied products.

    Can I lay vitrified tiles with ordinary cement mortar?

    No — and this is the single most common cause of tiles lifting in Indian homes. Vitrified tiles absorb under 0.5% water, so cement mortar cannot form a proper bond with the tile back. The floor develops hollow patches and starts popping within a few years. Use a C2-class polymer-modified tile adhesive, which bonds chemically instead of relying on water absorption.

    Is epoxy grout worth the extra cost?

    In wet and high-use areas, yes. Epoxy grout is non-porous, so it does not absorb water, stain, harbour mould or discolour to that familiar grey-brown over time. For kitchen backsplashes, bathroom floors, balconies and commercial spaces it typically pays for itself in avoided regrouting. For dry interior walls and bedrooms, a good cementitious grout is perfectly adequate.

    How much tile adhesive do I need per square foot?

    A 20 kg bag of C2 adhesive covers roughly 40–50 sq ft at a 4 mm notched-trowel bed. Large-format tiles and uneven substrates need a thicker bed and therefore more material — budget closer to 35 sq ft per bag for 600×1200 mm tiles. Bring your tile size and floor area to any showroom and we will calculate the exact bag count.

    What grout joint width should I use?

    Use 2 mm for rectified large-format tiles, 3 mm for standard floor tiles and 1.5–2 mm for wall tiles. Non-rectified tiles have slightly rounded edges and need the wider joint to absorb dimensional variation. Do not go below 1.5 mm on any floor — tiles need room to expand, and a joint that is too tight causes tenting.

    Do I need waterproofing under bathroom tiles?

    Yes. Tiles and grout are a finish, not a waterproof membrane. Bathroom floors, shower areas, balconies and terraces need a liquid-applied waterproofing membrane over the screed before tiling, carried up the wall at least 150 mm — and to full height in shower enclosures. Skipping it is what causes seepage into the room below.

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